BENETTI SUCCESSFULLY LAUNCHES M/Y IRONMAN, THE SIXTH FAST 140’ MODEL

26 Thursday Apr 2018

Posted by Shereen Shabnam in Life on Water, Lifestyle features, Uncategorized

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Benetti Fast 140' BF206_low.jpg On April 19, M/Y Ironman, a 42 m semi-displacement fiberglass yacht in the Class product line, has been successfully launched in Viareggio. The interiors are by US-based designer Alfred Karram Jr.

Benetti has successfully launched BF206 M/Y Ironman, the sixth FAST 140’ model built so far. This yacht in the Fast category has exteriors designed by Stefano Righini, interiors by Alfred Karram Jr with his studio Akj Design Concepts and the revolutionary D2P_Displacement to Planing® hull with wave piercer, designed by Pierluigi Ausonio with the Azimut|Benetti Research and Development Center, which delivers reduced consumption at cruising speed and a top speed of 23 knots.

M/Y Ironman’s interiorsare designed by Alfred Karram Jr who has given the yacht some elegantly sophisticated style details. The large glazed surfaces on the Main Deck, one of the yacht’s stand-out features, become an integral part of the decor, flooding the spaces with light and offering splendid sea views. The main lounge is divided into living and dining areas, with a table seating up to 12 people. On the same deck are the big full-beam master suite, complete with bathroom, walk-in wardrobe and study. The outdoor spaces in the stern, are furnished with a sofa and low tables that can be transformed into one big dining table.

The Upper Deck is home to the spacious pilot house, containing the captain’s cabin fitted with a double bed, and the lounge area, separated by a sliding glass door, which is designed as a single space, flowing seamlessly between indoor and outdoor areas. The outdoor seating with dining table and sun lounging area in the stern make sure every moment at sea can be enjoyed to the full. The interior features a big lounge and a bar area, for peerless livability.

The guest night area is on the Lower Deck and consists of two VIP cabins with double beds, two cabins with twin beds, plus a third VIP cabin with a double bed, accessible via the twin bed cabin. Aft on this deck is the roomy beach club provided with bar and living area.

The Sun Deck is designed to offer owners and guests the utmost comfort, with two big L-shaped sofas to enjoy the view to the full, both when at sea and at anchor. The central section is furnished with a big C-shaped sofa, two smoking tables opposite the bar and, further aft, two comfy sun loungers.

TECHNICAL SPECIFICATIONS: M/Y “IRONMAN” FAST 140’

Lunghezza f.t./ Length overall	42 m	137.10 ft
Larghezza max / Beam max	8,5 m	27.10 ft
Immersione massima / Draft max	2,40 m	7.10 ft
Materiale di costruzione / Construction material	GRP and Carbon fibre
Dislocamento a pieno carico / Full Load Displacement	276 t
Capacità casse combustibile / Fuel tank capacity	35.000 l	9,246 US gals
Capacità cassa acqua / Fresh water capacity	4.000 l	1,056 US gals
Cabine armature e ospiti / Owner & Guests cabins	12 persons in 6 cabins
Cabine equipaggio / Crew cabins	7 persons in 4 cabins
Motori principali / Main engines	2 MTU 12V 4000M93L 2.580kW @ 2.100 rpm
Propellers	5 blades, Diameter 1500mm, Material: NiBrAl
Generatori / Generators	N°2 Kohler® EFOZD 400Vac / 3pases / 50Hz, with 100 kW
Elica di prua / Bow thruster	Electrical system
Stabilizzatori/ Stabilizers	Electrical system
Velocità massima / Max speed	23 nodi / knots
Velocità col 70% di combustibile / Speed at fuel stop power = 70%	18 nodi / knots
Autonomia a 12 nodi / Range @ 12 kn	1.800 nm		1,800 nm
Autonomia a mezzo carico / Range at half load displacement	500 nm @ 16,5 knots
Classifica/Classification	RINA
Costruttore / Builder	Benetti Shipyard
Architettura Navale/Naval Architecture	Studio Pierluigi Ausonio e Azimut\|Benetti Spa, R&D
Interior & Exterior Décor	Benetti
Concept + Designer esterni / Exterior designer	Stefano Righini
Designer interni / Interior designer	Alfred Karram JR (Akj Design Concepts)

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FERRETTI GROUP STAR OF THE SINGAPORE YACHT SHOW

15 Sunday Apr 2018

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Ferretti Yachts 780 THB Asian Premiere.jpg

The group will present a fantastic 6-yatch fleet, among which Ferretti Yachts 780 on a Tai He Ban version, making its debut in South-East Asia.

The Custom Line Navetta 33’s third unit has been launched Singapore, 12th April 2018 – With a selection of its most successful models, Ferretti Group is ready to disembark at the eighth edition of one of the most interesting international boat show, the most important in Asia: the Singapore Yacht Show from April 12th to 15th, at the ONE° 15 Marina Club in Sentosa Cove.

The Group reveals a fantastic 6-yatch fleet: Ferretti Yachts 450, Ferretti Yachts 550, Ferretti Yachts 700, Ferretti Yachts 850, previewed last month in Singapore, Riva 76’ Perseo and Ferretti Yachts 780 on its Tai He Ban special version, making its debut in South-East Asia.

To give further prestige to this fleet, Ferretti Yachts 550 was awarded in the Best flybridge yacht up to 55 feet category at the prestigious Asia Pacific Boating Awards held at ONE 15 Marina Club Sentosa.

Its participation at the boat show will also be the occasion to celebrate the inauguration of the Custom Line Navetta 33 with a grey hull feature, model which has known a great success.

Friday April 13th, the celebrations for Ferretti Yachts 50th anniversary will begin in Asia as well, with a refined cocktail party on a floating stand on water, from which the guests and owners will be able to admire the fantastic 6-yatch fleet.

The Singapore Yacht Show is one of the top events in Asia – Pacific region, a unique occasion to discover the best superyachts in an exclusive and elitist atmosphere. The prestigious One° 15 Marina Sentosa Cove stage, the glamourous parties, the high-quality of entertainment and the enviable range of products make this event an unmissable appointment for guests and enthusiasts from all around Asia as well as Europe and America.

BENETTI MOVE FORWARD IN THE ASIA MARKET

15 Sunday Apr 2018

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135 Rear 3 Quarter 3D render 12022018 Benetti returns to Singapore Yacht Show from April 12 to 15 with a bigger ambition in Asia. Celebrating its 145^th anniversary this year, the shipyard chooses to demonstrate Asia’s strategic importance introducing Oasis 135’, a new model in the Class product line, built to respond to the latest design trends.

Oasis 135’ is the evolution of Benetti DNA, a displacement yacht and a new concept of using the spaces and experiencing new lifestyle on board. The project reinterprets the use of internal and external spaces in a more contemporary forward looking way starting from the idea to reconnect the owner with the sea in a very informal use of the boat. Oasis 135’, is the new model in the Class product line designed jointly with RWD, the English superyacht design studio, that will let Benetti to answer to a new trend of the market.

Benetti Worldwide Sales Director Roberto Corno commented: “Singapore Yacht Show is a must-go international show for Benetti, which further reflects Asia’s importance in Benetti’s success and development globally. We keep investing in Asia with best talents on-ground and resources to solidified our leading position and partnership with agents.”

In addition, Benetti highlights the four newly developed custom models in the BNow family product which offer reduced delivery times and extensive opportunities for customization. These new steel and aluminum yachts are a new family of displacement yachts part of Custom Now family product, offering four different sizes: 48meters, 55 meters, 63 meters and 68 meters.

As with every model in the BNow family product, these yachts can be built with a reduced delivery time. The layouts feature a new and revolutionary concept of life on board, as well as an innovative use of space, with a very contemporary design approach that strives for high comfort on board and in which a key role is played by light. Special features to highlight in the “BNow” models are the wellness areas, which include gyms, spas and beach clubs, as well as modern, informal, indoor and outdoor lounge areas.

Benetti has accelerated its expansion in Asia over the past eight years. APAC region has been critical to Benetti, with its strongly growing customer base, well recognized brand image and wide agent network. Benetti has increased investment and resources to this market and appointed an industry veteran Peter Mahony as General Manager of Benetti Asia. Peter will be directly managing sales throughout the region, responsible for maintaining customer satisfaction levels and heading up after sales and marketing development to reinforce and build the Group’s preeminent presence across APAC. Benetti’s primary focus is to cater customers’ needs by stationing a dedicated 24/7 after sales team, a wide network with leading agents and state-of-the-art refit shipyards across Asia. Benetti currently has a fleet of over 14 yachts based in the Asia Pacific region with 7 in Hong Kong ranging from 93ft to 65m and is building at its two production sites, Livorno and the headquarter in Viareggio over 35 yachts from 95 ft to reach the three Gigayachts of over 100 metres.

The recent prominent sales in the APAC region include BM004, the fourth unit of the Mediterraneo 116’ model from the Class Displacement range, sold by Benetti Asia to an Asian businessman. The 35.5-meter yacht features exteriors lines by Giorgio M. Cassetta Design, while the interior design will be entirely customized according to the owner’s desires. BM004 is expected to deliver in 2019.

LAUNCH OF THE RIVA 110’ DOLCEVITA A CONTEMPORARY LEGEND

07 Saturday Apr 2018

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Riva 110' Dolcevita launch 1.jpg

The new flagship took to the sea for the first time at the La Spezia shipyard, fending the waves with its unmistakeable profile.

Reminiscent of the unforgettable Anita Ekberg bathing in the waters of Trevi Fountain, Riva 110’ Dolcevita, with its flybridge of unparalleled beauty, entered the sea and posterity all at the same time.

The first unit of the new Riva masterpiece was launched on Thursday 22 March in La Spezia, at the shipyard that manufactures its 76 and 110 foot models.

Riva 110’ Dolcevita is huge from every point of view. Its visual impact takes the breath away as does the incomparable combination of aesthetics and function, state-of-the-art technology and sea-faring experience.

Marked by an ultra-sporting profile and a design embellished by shaped glass windows and chrome inserts, it’s the flagship of the fibreglass fleet. Among the most striking features, there’s the large glass windows on the trim line with integrated portholes and, on deck, the single height glass window that runs the entire length of the living room with the glass framed by a stainless steel structure.

This new Riva model is once again the result of a collaboration between Officina Italiana Design, the design studio founded by Mauro Micheli with Sergio Beretta, the Strategic Product Committee chaired by Ing. Piero Ferrari and the Engineering Department of the Ferretti Group.

“For the largest Riva ship we have chosen the name of a time that is still endowed with sparkle and charm. The Dolce Vita as a truly Italian style indication, the happy combination where good construction and the good life come together. Cruising on this amazing 33 metre yacht is an aesthetic and emotional experience akin to the amazement felt by anyone watching the passing of the Rex, the famous cruise ship featured in the film Amarcord, another of Federico Fellini’s masterpieces –according to the Ferretti Group Chief Executive Officer, Avv. Alberto Galassi. This new seaworthy work of art is not just a gift to our brand’s fans, but to all dreamers who can thus rediscover the splendour and thrills of a new Dolce Vita”.

Riva 110’ Dolcevita will make its official début during an exclusive event to take place in Montecarlo in May, the ideal place for the presentation of a yacht that is already legendary.

EVO YACHTS UNVEILS ITS 2018 NOVELTY AND RELEASES THE FIRST IMAGES OF THE NEW EVO CC

07 Saturday Apr 2018

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Evo Yachts is ready to release the first rendering for the new project that will soon be launched. We are talking about Evo CC: center console with a streamlined and aggressive style, characterized by a unique design and outboard engines.

Only few weeks left until the official launch of the new Evo Center Console, the latest model from Naples-based shipyard Evo Yachts that has now released a preview of the first rendering.

Designed by Valerio Rivellini, Evo Yachts long time contributor, Evo CC will be characterized by innovative, smart design solutions that are also aesthetically impeccable and draw on the shipyard’s Form & Function culture. On board, all is designed to ensure the maximum comfort for owners and guests.

The outboards engines are the true novelty of this new model: the owner can choose between three options, all Mercury Verados outboards.

The main features include a large aft cockpit equipped with a big sun lounging pad and a carbon T-Top that offers plenty of shelter from the sun and extends far enough to provide shade for the three central seats facing the helm station. In the bow, a second sun lounging pad just increases the area dedicated to guests relax.

Below deck, where once again the leitmotif is functional design, we find a dinette that can be converted into a “cabin” so that the boat can sleep up to four people.

The hull design, with an 18-degree deadrise, ensures excellent seakeeping and maximum safety even during tight turns or in rough sea.

Ferretti Group drops anchor in Florida for the 33rd annual Palm Beach International Boat Show, further bolstering north american presence with diverse fleet

21 Wednesday Mar 2018

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Custom Line Navetta 33

FERRETTI YACHTS 920 AND CUSTOM LINE NAVETTA 33, FRESH OFF IMPRESSIVE NORTH AMERICAN DEBUTS IN MIAMI, SET TO BE STARS OF THE SHOW

Following successful runs at shows in Fort Lauderdale and Miami, Ferretti Group will showcase a luxurious fleet at the 2018 Palm Beach International Boat Show – the third largest boat show in the North America. Set for March 22nd thru the 25th, along the Intracoastal in downtown West Palm Beach, the show is becoming an important bellwether for the overall state of the marine industry, and a “can’t miss” for industry leaders such as Ferretti Group.

On display, Ferretti Group will exhibit 8 models, including Custom Line Navetta 33 and Ferretti Yachts 920, which recently debuted at the Miami Yacht Show in February. In addition to the new models, the fleet is completed by:

 Ferretti Yachts 450

 Riva Aquariva Super, Riva Rivamare and the Riva 76’ Perseo

 Pershing 5X and Pershing 82 VHP.

In 2017, the Palm Beach International Boat Show saw attendance grow 14%, a jump that didn’t go unnoticed by many in the industry. As such, this ever-growing market is continually showing substantial interest in Made-in-Italy production.

The growing importance of the Palm Beach International Boat Show provides one last opportunity for celebration in the United States, as Ferretti Yachts celebrated its 50th Anniversary for the first time in the U.S. at the 30th Annual Miami Yacht Show ahead of the primary Ferretti Yachts 50th Anniversary event June 21-24th in Venice, Italy.

The inimitable Ferretti Group stand, including a dedicated Custom Line lounge, where luxurious Italian outdoor design furniture will be supplied by UnoPiù, will welcome visitors into its spacious lounges, allowing enhanced guest experience and viewing of each of the Ferretti Group models.

Keeping in line with the most recent European and US nautical shows, Ferretti Group will continue its collaboration with prestigious international and Italian brands at the Palm Beach International Boat Show. Italian cellar La Scolca will offer a selection of the best wine-making traditions of the Piedmont region, with champagne by Pommery. Maserati will provide an elegant courtesy car to transport VIP guests throughout the show, luxury fashion house Dolce & Gabbana will be outfitting the Ferretti Group with uniforms, and the exclusive Marina Ibiza will be on hand to offer dedicated services for Ferretti Group owners. Seabob, known for entertainment and speed in the water, will exhibit its limited edition models, one for each of the Ferretti Group brands on-site.

CUSTOM LINE 106’: A MADE-TO-MEASURE MARVEL

16 Friday Mar 2018

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Custom Line 106' exteriors 3.jpg

The new addition to the Custom Line planing range was presented at the 2018 Miami Yacht Show. It is the second model by Francesco Paszkowski Design and it will make its debut in late 2018.

Custom Line is broadening the horizons of perfect yachting with a new project that got an enthusiastic response from the public and members of the trade at the recent US boat show.

The Custom Line 106’ is a new addition to the planing range. It is a product of the partnership between the Francesco Paszkowski Design studio, the Ferretti Group’s Engineering Department and the Product Strategy Committee led by the engineer Piero Ferrari.

The design of the lines on the bottom and the hull helps it to replicate and build on the outstanding hydrodynamic performance of the latest models in the brand’s planing range.

“The Custom Line 106’ marks another step forward in the growth of the Ferretti Group brand dedicated to large fibreglass yachts. This exceptional vessel complements the Custom Line planing-hull selection, which comes together with the array of semi-displacing models to form a comprehensive range for owners who want sizeable spaces, cutting-edge technological solutions, style and comfort: in other words, Custom Line excellence,” stated Alberto Galassi, the Chief Executive Officer of the Ferretti Group.

“In the design of the new 106’, a number of the brand’s distinctive features have been emphasized and new stylistic traits have been introduced. As is plain to see in various places, efforts have been made to break down the boundaries between the exterior and the interior. The new technical solutions and all of the aspects of the exterior and interior lines are closely interlinked, as they are all parts of a single architectural arrangement with perfect balance between the forms and functions,” explained Francesco Paszkowski.

EXTERIOR

The new yacht has large floor surfaces (a total of 220 m./2,370 square feet) that are all interconnected. To the stern is a more advanced version of the patented DMT – Dual Mode Transom system. It features two hatches that cover the stairs when the vessel is in motion, thus giving the stern an unbeatably clean-cut appearance. When the ship stops, they disappear into the central part of the door so that guests can climb up. From the garage, a tender of up to 5.45 metres and a three-person jet ski can be lowered into the water.

The forward area is even bigger than on other recent models: on the raised central island there are sofas and upholstered seating with reclining backrests and on the bow area there is a large sun pad spanning a total of 36 m. (387 square feet). There is also an additional garage for a Williams 2.80 Jet or a three-person jet ski.

The forward area is directly connected to the 53 m. flybridge by a walkway. Protected by two large windows on the sides, it has a standard hard top with two skylights. In addition, Bimini tops or canopies can be fitted to provide shade in the external areas.

INTERIOR

The interiors of the main deck are bathed in natural light thanks to the large, full-height windows. On request, the central window on the starboard side of the lounge can be fitted with an electric opening mechanism. The support columns used on the Custom Line 120’ can also be found here, with lighting, audio and air conditioning systems on them.

Further along the starboard side, there is a full-beam master cabin in the foredeck. It is 6.50 m (21’4”) wide and contains plenty of storage space for the owner, as well as two dressing rooms and a large bathroom with dual facilities and a central shower. On request, a panoramic terrace can be added.

The port-side bulwark of the main deck provides access to the galley, the crew quarters (consisting of a cabin for the captain with a bathroom and a separate shower, and two crew cabins with a separate bathroom), and the integrated raised bridge.

The layout on the lower deck contains four standard cabins: two VIP cabins amidships and two twin ones forward, all with separate bathrooms. The beds in the VIP cabins face the bulwark to make the most of the view from the large hull windows, while an optional additional Pullman bed can be fitted in each of the two twin cabins.

The style of the vessel continues in the same vein as the Custom Line 120’: it explores greater formal balance and there are distinctive, strong colour contrasts in the furnishings and coverings.

Like the other recent Custom Line models, the 106’ comes with innovative software that allows an iPad to be used to operate the entertainment system installed in the lounge on the main deck, meaning that the various remote controls can be replaced by a single device. This technological solution can be extended to all of the different parts of the maxi yacht and it can also be used in conjunction with the owner’s personal devices.

The Custom Line 106’ is fitted with twin MTU 16V engines rated at 2217 mhp, which can take it to a maximum speed of 23 knots (preliminary data). Alternatively, it is possible to ask for twin MTU 16V engines, which can generate 2638 mhp and reach a maximum speed of 26 knots (preliminary data).

The standard version is equipped with electro-hydraulic stabilizing fins, offering both underway and zero-speed modes. On request, gyroscopic stabilizers can also be fitted for maximum comfort at anchor.

FERRETTI GROUP RULES THE 30th EDITION OF THE “MIAMI YACHT SHOW” WITH 17 BOATS, AMONG WHICH THREE NORTH AMERICAN DEBUTS

12 Monday Mar 2018

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Custom Line_NAVETTA 33_1.jpg

The Group exhibits for the first time in the USA the new Custom Line Navetta 33, Riva 56’ Rivale and Ferretti Yachts 920

Ferretti Group continues the triumphal tour in the major world shows, strengthened by an ever expanding fleet, full of successful models and exclusive premières. From February 15^th thru the 19^th it will come the time for prestigious “Miami Yacht Show”, now it its 30^th edition, an outstanding appointment for the US’ boat sector.

After the inaugural celebrations at the BOOT in Düsseldorf, Miami Beach, paradise of glamour and luxury, will be as well the sparkling stage of stars and stripes celebrations for the 50^th anniversary of Ferretti Yachts.

Collins Avenue will host a wonderful exhibition of yachts from around the world, where Ferretti Group will present, for the first time in the United States, the new Custom Line Navetta 33, Riva 56’ Rivale and Ferretti Yachts 920.

In addition to the debuting boats, the Group will exhibit a selection of the its most successful models:

Ferretti Yachts 450, Ferretti Yachts 550, Ferretti Yachts 850 and the new Ferretti Yachts 780 flybridge yacht, back on display after the Fort Lauderdale International Boat Show last November.
Riva 33’ Aquariva Super, Riva 38’ Rivamare, Riva 76’ Bahamas, Riva 76’ Perseo, Riva 88’ Florida and the Riva 88’ Domino Super for the Riva brand.
Pershing 5X, Pershing 62 Pershing 82 and Pershing 70.

During Ferretti Group’s press conference, scheduled on the opening day of the show, at 9am on February 15^th, Ferretti Group CEO Alberto Galassi and Chief Commercial Officer Stefano de Vivo, will discuss exciting new brand developments including several never before announced projects.

BENETTI YACHTMASTER 2018: RECORD ATTENDANCE FOR THE ITALIAN LEG

10 Saturday Mar 2018

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The Italian leg recently drew to a close of the 2018 Benetti Yachtmaster, the three-day event organised by Benetti for superyacht captains, attended by over 200 professionals from the yachting world.

After welcoming over 1,000 participants from over 40 different nations in its previous 17 editions, from February 7 to 9 Benetti Yachtmaster paid a call on Castelfalfi, a medieval town in the Tuscan hills. The Italian event for 2018 confirmed everyone’s expectations and was one of the best attended gatherings of industry professionals, organised by a private shipyard, to bring captains and crew up to speed on all the novelties in the world of Benetti and at the same time offer a series of panel discussions and networking opportunities.

Against the backdrop of Toscana Resort Castelfalfi, opportunities to meet at the event were organised in alternation with others for team building, attended by over 200 people, mostly superyacht captains, but also engineers, industry operators, journalists and suppliers of crew and onboard services. The event opened with an important presentation by Benetti General Manager Christos Ramnialis, who gave a heartfelt and engaging speech in which he described Benetti’s growth strategies and how Yachtmaster plays a key role in them. He took pains to stress how “Yachtmaster has become, year after year, an essential part of Benetti’s development strategy. Tackling subjects such as training for captains and their crew has the twin benefit both of helping professionals who must keep up-to-date to offer efficient service, and of helping Benetti learn about the perspective of captains and crew. This constant feedback is what allows us to grow and improve.”

There was a packed programme of workshops and conferences at the event, with speakers who provided interesting food for thought on the subjects of charter guidelines in the Mediterranean Sea and social security contributions for seamen in France. Participants included not only crew members, project managers, surveyors and owners’ representatives, but also customers of Lusben and Fraser Yachts, the world’s leading yacht service provider. The most successful workshop based on its popularity was about “Cyber Security”, featuring a fascinating demonstration by international cyber security expert Cal Leeming. With the help of moderator Fiorenzo Spadoni, Italy Yachting Centre Manager for Rina Services, Leeming demonstrated the precarious state of cyber security, as implemented by the technology-based devices that should facilitate our daily lives, and how saving passwords, bank codes and confidential information in the digital memory of these devices always creates a risk for privacy. Another workshop popular with the public was “Leading Millennials”, with Karen Passman from Impact Crew and captain Luca Triggiani in the roles respectively of moderator and panelist. The aim of the seminar was to promote the culture of the sea and a maritime career with the youngest crew members.

Extremely useful, as always, were the B2B meetings, involving live demonstrations organised with official partners Awlgrip, Boero, Jotun, Rolls-Royce, Slam, Viraver, Sevenstar, Dockwise and Peninsula Petroleum and official sponsors Cgt, CMC Marine, Fraser Yachts, Lusben, Valletta superyacht, Mtu, Naiad Dynamics, Rina, Sea Sat Com, Team Italia and Yachtique.

The classic ‘live’ moment this year was dedicated to interviews given by three captains to three trade journalists about their life and working experiences. Maria Grazia Franco, the captain of Stella Maris, a 72 mt VSY superyacht, was interviewed by Justin Ratcliffe and explained to the public her experience as captain of 2.114 GRT superyachts. Roberto Cuomo, the captain of M/Y Skyler, the third Fast 125’ unit built in collaboration with Rolls-Royce, offered insights based on his vast experience and technical knowledge about a high technology yacht. Finally, Ed and Mary Krieg, respectively captain and chief engineer, presented an interesting photo report on their storied career sailing around the world on board a Benetti Classic.

The Castelfalfi event was also attended by Benetti Delfino 93’ owner and SeaNet CEO Matty Zadnikar, who commented: “Extending the invitation to owners was a brilliant idea by Benetti. A close knowledge of the boat, its secrets and its peculiarities is the prerogative of captains and crew, but it is also very useful for owners, who clearly play a very important role in managing a yacht and often don’t have time to keep up-to-date with the latest novelties. Events like Yachtmaster help to build closer and more productive ties between shipyard, owner and crew, as well as to gain a better understanding of owners’ needs.”

Roy Deas, who works on the M/Y Jazz of Monaco (a Benetti Tradition) and is one of the youngest Benetti captains, said: “This is a key event, because it offers both an opportunity for crew members to meet, as well as giving people a chance to share opinions and experiences, and likewise to learn new details about Benetti growth strategies.”

LA DOLCE VITA 3.0 LANDS IN DUBAI

05 Monday Mar 2018

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Azimut Yachts presents its brand strategy in Dubai: luxury, latest generation Made in Italy combined with the most innovative technology

The Middle East confirms its central importance as a market, where the success of Azimut Yachts is linked to the competence of the distribution network and design flexibility

At the Dubai International Boat Show 2018, Azimut Yachts launches its new La Dolce Vita 3.0 brand strategy in the UAE important market. Drawing on one of the masterpieces of Italian neorealist film, La Dolce Vita by Federico Fellini, Azimut Yachts presents a contemporary take on a lifestyle where luxury and joie de vivre, combined with the Made in Italy ethos, represent the non plus ultra of fine design and technological research. Every creation by Azimut Yachts is a concentration of innovation, care over comfort and unmistakably Italian style, the distinctive features that have made yachts built at the shipyard famous the world over.

For years now, Dubai, and the Middle East in general have been an important market for Azimut Yachts: owners in the area are particularly fond of the Grande Collection, with 30% of the yachts in this line sold in the Middle East, where the brand’s turnover has tripled in the last five years. One demonstration of this is that the first hulls built of the new products announced for 2018, Grande 27 Metri and Grande 35 Metri, have been delivered to Middle Eastern customers. Another factor is that the first unit of the Grande 32 Metri, model year 2019, which will be presented at the Cannes Boat Festival September 2018 and has been bought by its owner on paper, demonstrating his confidence in the brand, will be delivered to the same area. Azimut’s commercial success is also confirmed by the short term delivery plan, according to which one yacht a month is scheduled to arrive in the Middle East in the second half of the year.

“We are delighted to participate to Dubai International Boat Show, because we consider UAE a region with an extraordinary potential for growth – said Azimut Yachts CEO, Marco Valle. I had the chance to be a panellist in the International Superyacht Summit, organized in Dubai during the Boat Show, – continued Valle – and I am definitively convinced that the UAE have the perfect conditions to became a new superyacht hub: here people understand and appreciate luxury goods which entail innovation, craftsmanship and attention to details, almost tailor made, exactly as our yachts are.”

There are two main reasons for this success. It is driven by profitable collaboration with the Gulf area dealer Seas & Deserts, which offers customers an extensive and competent network of sales offices and technical assistance centers. On the other it is the result of Azimut Yachts’ ability to offer boats with that unmistakable Made in Italy allure, but adapted to satisfy the special needs of local customers in terms of their decor and in part of their layout, drawing on design and construction flexibility that is hard to find elsewhere on the market.

Showcasing new five models at the show

The Grande 27 Metri, winner of the “Most Achieved Trophy” in the 80 to 125-foot category at the World Yacht Trophies and designed by Stefano Righini, is a widebody superyacht with a unique concept that perfectly harmonises the exterior lines with peerless interior volumes. The decor is the work of Achille Salvagni and stands out for its contrasting colours and materials, as well as for the unique pieces of furniture made to measure by expert craftsmen. The two 1,900 hp MAN V12 engines drive the yacht to a top speed of 27 knots and a cruising speed of 24 knots.

Azimut Verve 40, the second premiere in Dubai, is the first all-Italian Weekender, which combines all the typical features of the traditional American walkaround and day cruiser, but adds to them the peerless elegance and sophistication of Italian style. Its main features include the steering console with modern styling inspired by automotive design and the spacious underdeck area, offering relaxing and comfortable accommodation. The interior decor is extremely sophisticated. Three 350 hp Mercury Verado engines drive the yacht to a top speed of 44 knots and a cruising speed of 37 knots.

The third and final premiere is the Azimut 60, an 18-meter yacht designed once again by Stefano Righini, whose exteriors are characterised by the the vertical bow and big pilothouse windows, which are full-height on the starboard side, offering a spectacular view of the sea thanks to the cutaway gunwales next to the lounge area. The interior and exterior decor, dominated by flowing lines, is the work of Achille Salvagni, who has chosen extremely rich materials and lavished consummate care on the details and finishings. The two 800 mHP ip MAN, or alternatively two 900 mHP Volvo D13 engines, drive the yacht to a top speed of 31 knots. The other boats on show will be Azimut Magellano 76 and Azimut 77S.

Azimut Yachts, is part of Azimut|Benetti Group, which placed first in the Global Order Book 2018, ranking one of the world’s leading builders of luxury yachts over 24 meters for the 18th year running.

The brand is well known all over the world for its pioneering approach, as proven by several product innovation milestone and the ability to create new product segments, not to mention the attitude to develop original technology innovation such as the extensive use of carbon fibre.

Another key factor is the support of a team of architects who have different styles and approaches, with whose help we are successfully bringing to market products with strong personalities, each addressed to a specific target

The 2018 pipeline entails 4 new launches: Atlantis 51 and Flybridge 55, recently presented at the Dusseldorf Boat Show, while Azimut Grande 32 METRI and Azimut S6 will debut at Cannes next September.

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